You Are The Expert!

Web designers are the experts when it comes to your website.  You are the expert when it comes to your business.  This makes teamwork an essential part of your online success.  Before you turn over the web design process to the designer, you need to do some homework and have some important information ready for them.

A good place to start is determining the purpose of your website. You must have some type of goal in mind to get results.  Do you want an informational site to tell people about your products or services?  Do you want to sell something, or get sales leads?  There are many possibilities, write them down and prioritize them.  Knowing your goals will help the designer build the correct functionality into your website to get the results you need.

You also need to write a solid description of your products or services.  Be specific and include all of the details that describe your products or services.  Highlight what sets you apart from other businesses.  When appropriate, include prices.  This will help insure that your website represents you properly.